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ROOP INSURANCE COMPANY

Are your rates too high?

Call the Insurance Guy!

Trusted Coverage. Local Partner.

Reliable Coverage. Personalized Service.

For years, Jack Roop has been the trusted name in insurance across West Virginia. Known as The Insurance Guy, he brings the same dedication and expertise that made Roop Insurance a household name. Whether you need coverage for your home, vehicle, or business, The Insurance Guy is here to provide personalized solutions that protect what matters most.

Home Insurance

Protect Your Home, Protect Your Future
Your home is one of your most valuable assets, and the right insurance ensures it stays that way. 

Auto Insurance

Stay Covered on Every Journey
No matter where the road takes you, The Insurance Guy ensures you have the right protection. From accidents to theft, our auto insurance plans provide the peace of mind you need behind the wheel.

Life Insurance

Protect Your Loved Ones’ Future

Life is unpredictable, but the right life insurance policy ensures your family is financially secure. The Insurance Guy offers tailored coverage to give you peace of mind and long-term protection.

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Get the Coverage You Deserve

Protect What Matters Most with The Insurance Guy

Finding the right insurance shouldn’t be complicated. Whether it’s your home, vehicle, or business, we provide personalized coverage that fits your needs and budget.

Decades of Experience. Local Knowledge. Reliable Coverage.

Why West Virginians Trust The Insurance Guy

Local & Trusted Expertise

Your Community, Your Coverage. With deep roots in West Virginia, we understand your insurance needs and provide personalized service you can trust.

Customized Coverage

Built for Your Life We don’t believe in one-size-fits-all. Our policies are tailored to your specific home, auto, and business needs.

Affordable Rates

Quality Protection Without Breaking the Bank. We work with multiple insurance providers to find you the best coverage at the most competitive price.

Hassle-Free Claims

Support When You Need It Most Filing a claim shouldn’t be stressful. We guide you through the process quickly and efficiently.

Fast & Easy Quotes

Get Covered in No Time. We make getting a quote simple and convenient, so you can secure the right protection without the wait.

Dedicated Customer Service

Always Here for You. We’re not just your insurance provider—we’re your partner. Expect responsive support whenever you need it.

Protecting West Virginians for Generations – Because Your Home, Business, and Future Deserve the Best.

expert care

Roots That Matter

1993

Business Launch
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2013

Team Expansion

2025

The Insurance Guy Launched
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built on trust

Meet the Team That Puts You First

At The Insurance Guy, our team is dedicated to providing West Virginians with expert guidance and personalized service. With years of experience and a commitment to protecting what matters most, we’re here to help you find the right coverage with confidence.

Trusted by West Virginians

What Our Clients Are Saying

Real stories from real clients who trust The Insurance Guy for reliable coverage and outstanding service. See why they choose us!

Roop insurance the best. They saved me a lot of money. State farm wanted over $600 a month. With Roop I only pay $107.00 a month for full coverage. Thanks to the team at Roop insurance in Crab orchard WV. A little update. I wrecked my Jeep and did the online accident report. The next morning I had a email and they had already had a rental car ready by the time I went to work. They are the best. Thank you to the team at Roop.

TJ Walker

I’m glad to say that Roop Insurance is always there for my insurance needs. I can call or visit the office and be greeted with friendly service. I can’t tell you enough how satisfied I am with my Home and Auto needs. Give them a try for a great experience.

Randall Trent

I highly recommend Roop Insurance for all your insurance needs. Everyone is so professional and helpful. Plus they saved me a ton of money with great coverage. Check them out. They are awesome.

Karen Dickens
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